Post® Honey Bunches of Oats cereal is one-of-a-kind with an unmistakable tasty crunch. This perfect combination of crispy flakes and tasty, crunchy granola oat clusters with just a touch of honey was created in 1986, long-time Post Foods employee Vernon J. Herzing and his daughter, Kimberly, mixed together different Post cereals, creating what would later become Honey Bunches of Oats. The delicious, crispy, crunchy and nutritious cereal was introduced to the market in 1989 and quickly became a runaway success. There are 13 varieties of Honey Bunches of Oats to please every member of the family. Today, Honey Bunches of Oats is one of the top-selling cereals in America, and 50 million smiles can’t be wrong!